This has been a crazy and strange year for our team as well as fellow Atlanta wedding planners. But as you can see we didn’t waste any time. Multiple mastermind chats with friendors, coaches & designers have led me to this monumental step for our team.
I founded Detailed I Do’s in 2014 while working full time as an event coordinator at a hotel property. Thinking how far we’ve come, how many couples we’ve served since those days, and how much our team has grown has left me humbled. I knew this was going to be a transitional year for us, and I refused to let the pandemic stand in the way of that. I decided to make lemonade out of lemons and use this time to hone in on our values, goals & future. The first step of that was our name change to Wright & Co. Detailed I Do’s served us so well, for so long, but this needed step was made to serve our target audience intentionally.
My goal was to create a new brand identity that feels refined, welcoming and exclusive for us to grow into, leading to even more surprises and avenues down the line.
Partnering with Ashley & Malone was a no brainer for me. Their attention to detail, design eye & know-how felt like the perfect fit right off the bat. They brought my vision to life while visually communicating and showcasing our brand.
Over the past few months we’ve teamed up on a sleek typeface logo suite, selection of a warm and neutral color palette & a bit of edge with typographic details that can be seen on our new website and collateral designs. They pushed me to look outside of our direct market for inspiration to set the stage for our diverse work. A huge thank you goes out to this amazing team for making our dreams a reality.
And a massive thank you to all of our couples for not only trusting us as their Atlanta Weddng Planners to guide them throughout the planning process but for allowing us to be artists and share our creativity with them while curating original designs. We wouldn’t be at this point without you all!
I hope you all will continue to follow along with our success as we uplevel and grow. We are beyond excited, as we look to big things that are on the horizon.